/* SEO SERVICES HUB PAGE — Additional styles
   Template:  template-seo-services.php
   Scope:     .is-seo-services-page
   Tokens:    Inherited from main.css (do NOT redefine root vars)
   ------------------------------------------------------------------ */

/* =================================================================
   UTILITY CLASSES  (duplicated per template — intentional)
================================================================== */

.section {
	padding: clamp(72px, 8vw, 112px) 0;
}

.section-alt {
	background: var(--mist);
}

.section-dark {
	background: var(--ink);
}

.wrap {
	width: var(--w);
	margin: 0 auto;
}

.btn-ghost {
	display: inline-flex;
	align-items: center;
	gap: 8px;
	padding: 13px 26px;
	border-radius: var(--r2);
	font-family: var(--ff-head);
	font-size: 0.9375rem;
	font-weight: 600;
	cursor: pointer;
	text-decoration: none;
	transition: background 0.22s var(--ease), color 0.22s var(--ease), border-color 0.22s var(--ease);
	background: rgba(255, 255, 255, 0.08);
	color: var(--chalk);
	border: 1px solid rgba(255, 255, 255, 0.18);
	-webkit-backdrop-filter: blur(10px);
	backdrop-filter: blur(10px);
}

.btn-ghost:hover,
.btn-ghost:focus-visible {
	background: rgba(255, 255, 255, 0.14);
	border-color: rgba(255, 255, 255, 0.32);
	color: var(--chalk);
}

.btn-out {
	display: inline-flex;
	align-items: center;
	gap: 8px;
	padding: 13px 26px;
	border-radius: var(--r2);
	font-family: var(--ff-head);
	font-size: 0.9375rem;
	font-weight: 600;
	cursor: pointer;
	text-decoration: none;
	transition: background 0.22s var(--ease), color 0.22s var(--ease);
	background: transparent;
	color: var(--chalk);
	border: 2px solid rgba(255, 255, 255, 0.5);
}

.btn-out:hover,
.btn-out:focus-visible {
	background: rgba(255, 255, 255, 0.1);
	border-color: var(--chalk);
	color: var(--chalk);
}

/* =================================================================
   H1 TYPOGRAPHIC MODIFIERS
================================================================== */

.is-seo-services-page .h1-dim {
	color: rgba(255, 255, 255, 0.45);
}

.is-seo-services-page .h1-white {
	color: var(--chalk);
}

.is-seo-services-page .h1-fire {
	color: var(--fire);
}

.is-seo-services-page .h1-underline {
	position: relative;
	display: inline-block;
	color: var(--chalk);
	white-space: nowrap;
}

.is-seo-services-page .h1-underline::after {
	content: '';
	position: absolute;
	bottom: -6px;
	left: 0;
	width: 0;
	height: 3px;
	border-radius: 99px;
	background: var(--fire);
	transition: width 0.7s var(--ease);
}

.is-seo-services-page .h1-underline.drawn::after {
	width: 100%;
}

/* =================================================================
   HERO — ENTRY ANIMATIONS
================================================================== */

@keyframes seoHeroFadeUp {
	from {
		opacity: 0;
		transform: translateY(28px);
	}
	to {
		opacity: 1;
		transform: translateY(0);
	}
}

@keyframes seoHeroFadeIn {
	from { opacity: 0; }
	to   { opacity: 1; }
}

@keyframes slideInRow {
	from {
		opacity: 0;
		transform: translateX(-16px);
	}
	to {
		opacity: 1;
		transform: translateX(0);
	}
}

.is-seo-services-page .hero-pill {
	animation: seoHeroFadeIn 0.5s var(--ease) both;
	animation-delay: 0.1s;
}

.is-seo-services-page .hero-h1 {
	animation: seoHeroFadeUp 0.6s var(--ease) both;
	animation-delay: 0.2s;
}

.is-seo-services-page .hero-sub {
	animation: seoHeroFadeUp 0.6s var(--ease) both;
	animation-delay: 0.35s;
}

.is-seo-services-page .hero-actions {
	animation: seoHeroFadeUp 0.6s var(--ease) both;
	animation-delay: 0.48s;
}

.is-seo-services-page .hero-stats {
	animation: seoHeroFadeUp 0.6s var(--ease) both;
	animation-delay: 0.6s;
}

.is-seo-services-page .hero-right {
	animation: seoHeroFadeIn 0.8s var(--ease) both;
	animation-delay: 0.5s;
}

/* =================================================================
   HERO SECTION
================================================================== */

.is-seo-services-page #hero {
	background: var(--ink);
	position: relative;
	overflow: hidden;
	padding: clamp(80px, 10vw, 128px) 0 0;
}

/* Glow orbs */
.is-seo-services-page .hero-glow,
.is-seo-services-page .hero-glow2 {
	position: absolute;
	border-radius: 50%;
	pointer-events: none;
	z-index: 0;
}

.is-seo-services-page .hero-glow {
	width: 560px;
	height: 560px;
	top: -180px;
	left: -120px;
	background: radial-gradient(circle, rgba(240, 98, 12, 0.18) 0%, transparent 70%);
}

.is-seo-services-page .hero-glow2 {
	width: 420px;
	height: 420px;
	bottom: 40px;
	right: -80px;
	background: radial-gradient(circle, rgba(240, 98, 12, 0.10) 0%, transparent 70%);
}

/* Hero inner layout */
.is-seo-services-page .hero-inner {
	position: relative;
	z-index: 1;
	display: grid;
	grid-template-columns: 1fr 1fr;
	gap: 56px;
	align-items: center;
}

/* ---- Left column ---- */
.is-seo-services-page .hero-left {
	display: flex;
	flex-direction: column;
	gap: 24px;
}

/* Pill badge */
.is-seo-services-page .hero-pill {
	display: inline-flex;
	align-items: center;
	gap: 8px;
	padding: 7px 14px;
	border-radius: 99px;
	background: rgba(240, 98, 12, 0.12);
	border: 1px solid rgba(240, 98, 12, 0.3);
	color: var(--fire);
	font-family: var(--ff-head);
	font-size: 0.8125rem;
	font-weight: 600;
	letter-spacing: 0.02em;
	width: fit-content;
}

/* H1 */
.is-seo-services-page .hero-h1 {
	font-family: var(--ff-head);
	font-size: clamp(2.1rem, 4.5vw, 3.4rem);
	font-weight: 800;
	line-height: 1.13;
	letter-spacing: -0.025em;
	margin: 0;
}

/* Subtext */
.is-seo-services-page .hero-sub {
	font-family: var(--ff-body);
	font-size: clamp(1rem, 1.3vw, 1.125rem);
	color: rgba(255, 255, 255, 0.65);
	line-height: 1.7;
	margin: 0;
	max-width: 520px;
}

/* Buttons */
.is-seo-services-page .hero-actions {
	display: flex;
	flex-wrap: wrap;
	gap: 14px;
	align-items: center;
}

.is-seo-services-page .btn-fire {
	display: inline-flex;
	align-items: center;
	gap: 8px;
	padding: 14px 28px;
	background: var(--fire);
	color: var(--chalk);
	border: 2px solid var(--fire);
	border-radius: var(--r2);
	font-family: var(--ff-head);
	font-size: 0.9375rem;
	font-weight: 700;
	text-decoration: none;
	transition: background 0.22s var(--ease), transform 0.18s var(--ease), box-shadow 0.22s var(--ease);
	box-shadow: 0 4px 20px rgba(240, 98, 12, 0.38);
}

.is-seo-services-page .btn-fire:hover,
.is-seo-services-page .btn-fire:focus-visible {
	background: var(--fire2);
	border-color: var(--fire2);
	transform: translateY(-2px);
	box-shadow: 0 8px 28px rgba(240, 98, 12, 0.48);
}

/* Stats row */
.is-seo-services-page .hero-stats {
	display: grid;
	grid-template-columns: repeat(3, auto);
	gap: 0;
	border-top: 1px solid rgba(255, 255, 255, 0.1);
	padding-top: 24px;
	width: fit-content;
}

.is-seo-services-page .hero-stat {
	display: flex;
	flex-direction: column;
	gap: 3px;
	padding: 0 28px 0 0;
	margin-right: 28px;
	border-right: 1px solid rgba(255, 255, 255, 0.1);
}

.is-seo-services-page .hero-stat:last-child {
	border-right: none;
	padding-right: 0;
	margin-right: 0;
}

.is-seo-services-page .hero-stat strong {
	font-family: var(--ff-head);
	font-size: 1.75rem;
	font-weight: 800;
	color: var(--chalk);
	line-height: 1;
}

.is-seo-services-page .hero-stat span {
	font-family: var(--ff-body);
	font-size: 0.8125rem;
	color: rgba(255, 255, 255, 0.5);
	white-space: nowrap;
}

/* ---- Right column — SEO panel ---- */
.is-seo-services-page .hero-right {
	display: flex;
	justify-content: center;
	align-items: center;
}

/* =================================================================
   SEO PANEL (Dashboard mockup)
================================================================== */

.seo-panel {
	background: #111827;
	border: 1px solid rgba(255, 255, 255, 0.08);
	border-radius: 14px;
	overflow: hidden;
	box-shadow: 0 32px 70px rgba(0, 0, 0, 0.55);
	width: 100%;
	max-width: 420px;
}

/* Panel header — traffic light dots */
.seo-panel-header {
	display: flex;
	align-items: center;
	gap: 6px;
	padding: 14px 18px;
	background: rgba(255, 255, 255, 0.04);
	border-bottom: 1px solid rgba(255, 255, 255, 0.07);
}

.tl-dot {
	width: 11px;
	height: 11px;
	border-radius: 50%;
	flex-shrink: 0;
}

.tl-red    { background: #ff5f57; }
.tl-yellow { background: #febc2e; }
.tl-green  { background: #28c840; }

.panel-title {
	margin-left: 10px;
	font-family: var(--ff-head);
	font-size: 0.8rem;
	font-weight: 600;
	color: rgba(255, 255, 255, 0.5);
	letter-spacing: 0.04em;
	text-transform: uppercase;
}

/* Panel body */
.seo-panel-body {
	padding: 20px;
}

/* 2-column service grid */
.panel-service-grid {
	display: grid;
	grid-template-columns: 1fr 1fr;
	gap: 12px;
}

.panel-service-item {
	display: flex;
	align-items: center;
	gap: 10px;
	padding: 11px 13px;
	background: rgba(255, 255, 255, 0.04);
	border: 1px solid rgba(255, 255, 255, 0.07);
	border-radius: 8px;
	animation: slideInRow 0.45s var(--ease) both;
}

.panel-service-item:nth-child(1) { animation-delay: 0.55s; }
.panel-service-item:nth-child(2) { animation-delay: 0.65s; }
.panel-service-item:nth-child(3) { animation-delay: 0.75s; }
.panel-service-item:nth-child(4) { animation-delay: 0.85s; }
.panel-service-item:nth-child(5) { animation-delay: 0.95s; }
.panel-service-item:nth-child(6) { animation-delay: 1.05s; }

/* Icon box */
.panel-icon-wrap {
	width: 32px;
	height: 32px;
	border-radius: 8px;
	background: rgba(240, 98, 12, 0.18);
	border: 1px solid rgba(240, 98, 12, 0.25);
	display: flex;
	align-items: center;
	justify-content: center;
	flex-shrink: 0;
	color: var(--fire);
}

.panel-svc-label {
	font-family: var(--ff-head);
	font-size: 0.75rem;
	font-weight: 600;
	color: rgba(255, 255, 255, 0.8);
	flex: 1;
	white-space: nowrap;
	overflow: hidden;
	text-overflow: ellipsis;
}

.panel-badge {
	font-family: var(--ff-body);
	font-size: 0.65rem;
	font-weight: 600;
	color: #22c55e;
	background: rgba(34, 197, 94, 0.12);
	border: 1px solid rgba(34, 197, 94, 0.25);
	border-radius: 99px;
	padding: 2px 7px;
	flex-shrink: 0;
}

/* Panel footer row */
.panel-footer-row {
	display: flex;
	align-items: center;
	gap: 8px;
	margin-top: 14px;
	padding-top: 14px;
	border-top: 1px solid rgba(255, 255, 255, 0.07);
}

.panel-footer-dot {
	width: 7px;
	height: 7px;
	border-radius: 50%;
	background: #22c55e;
	animation: pulse 2s infinite;
	flex-shrink: 0;
}

.panel-footer-text {
	font-family: var(--ff-body);
	font-size: 0.75rem;
	color: rgba(255, 255, 255, 0.4);
	flex: 1;
}

.panel-footer-count {
	font-family: var(--ff-body);
	font-size: 0.72rem;
	color: rgba(255, 255, 255, 0.28);
}

/* =================================================================
   TICKER
================================================================== */

.hero-ticker {
	margin-top: clamp(48px, 6vw, 72px);
	overflow: hidden;
	border-top: 1px solid rgba(255, 255, 255, 0.08);
	border-bottom: 1px solid rgba(255, 255, 255, 0.08);
	background: rgba(255, 255, 255, 0.03);
	padding: 13px 0;
	position: relative;
	z-index: 1;
}

.ticker-track {
	display: flex;
	gap: 0;
	white-space: nowrap;
	animation: tickerRun 28s linear infinite;
}

.ticker-track span {
	font-family: var(--ff-head);
	font-size: 0.875rem;
	font-weight: 600;
	color: rgba(255, 255, 255, 0.5);
	letter-spacing: 0.04em;
	padding-right: 40px;
}

.ticker-dot {
	color: var(--fire);
	margin: 0 10px;
}

/* =================================================================
   SECTION HEADER (shared)
================================================================== */

.is-seo-services-page .section-header {
	text-align: center;
	margin-bottom: clamp(40px, 5vw, 64px);
}

.is-seo-services-page .section-header h2 {
	font-family: var(--ff-head);
	font-size: clamp(1.75rem, 3.2vw, 2.5rem);
	font-weight: 800;
	color: var(--ink);
	line-height: 1.18;
	letter-spacing: -0.02em;
	margin: 0 0 14px;
}

.is-seo-services-page .section-header-light h2 {
	color: var(--chalk);
}

.is-seo-services-page .section-sub {
	font-family: var(--ff-body);
	font-size: clamp(0.9375rem, 1.2vw, 1.0625rem);
	color: var(--text2);
	line-height: 1.7;
	max-width: 600px;
	margin: 0 auto;
}

/* =================================================================
   SERVICES GRID
================================================================== */

.is-seo-services-page .services-grid {
	display: grid;
	grid-template-columns: repeat(4, 1fr);
	gap: 22px;
}

.is-seo-services-page .svc-card {
	background: var(--chalk);
	border: 1px solid var(--line);
	border-radius: var(--r3);
	padding: 28px;
	display: flex;
	flex-direction: column;
	gap: 12px;
	transition: box-shadow 0.22s var(--ease), border-color 0.22s var(--ease), transform 0.22s var(--ease);
	position: relative;
	overflow: hidden;
}

.is-seo-services-page .svc-card::before {
	content: '';
	position: absolute;
	left: 0;
	top: 0;
	bottom: 0;
	width: 3px;
	background: var(--fire);
	transform: scaleY(0);
	transform-origin: bottom;
	transition: transform 0.28s var(--ease);
	border-radius: 0 2px 2px 0;
}

.is-seo-services-page .svc-card:hover {
	box-shadow: var(--shadow);
	border-color: var(--line2);
	transform: translateY(-3px);
}

.is-seo-services-page .svc-card:hover::before {
	transform: scaleY(1);
}

.is-seo-services-page .svc-icon-wrap {
	width: 44px;
	height: 44px;
	border-radius: var(--r2);
	background: rgba(240, 98, 12, 0.08);
	display: flex;
	align-items: center;
	justify-content: center;
	color: var(--fire);
	flex-shrink: 0;
}

.is-seo-services-page .svc-card h3 {
	font-family: var(--ff-head);
	font-size: 1.0625rem;
	font-weight: 700;
	color: var(--ink);
	margin: 0;
	line-height: 1.3;
}

.is-seo-services-page .svc-card p {
	font-family: var(--ff-body);
	font-size: 0.9rem;
	color: var(--text2);
	margin: 0;
	line-height: 1.6;
	flex: 1;
}

.is-seo-services-page .svc-link {
	font-family: var(--ff-head);
	font-size: 0.875rem;
	font-weight: 600;
	color: var(--fire);
	text-decoration: none;
	display: inline-flex;
	align-items: center;
	gap: 5px;
	transition: gap 0.18s var(--ease), color 0.18s var(--ease);
	margin-top: auto;
}

.is-seo-services-page .svc-link:hover,
.is-seo-services-page .svc-link:focus-visible {
	color: var(--fire2);
	gap: 9px;
}

/* =================================================================
   ADSENSE WRAP
================================================================== */

.is-seo-services-page .adsense-wrap {
	max-width: 900px;
	margin: 0 auto;
	padding: 24px 20px;
}

/* =================================================================
   WHY CHOOSE ME
================================================================== */

.is-seo-services-page .why-grid {
	display: grid;
	grid-template-columns: repeat(4, 1fr);
	gap: 24px;
}

.is-seo-services-page .why-card {
	background: rgba(255, 255, 255, 0.04);
	border: 1px solid rgba(255, 255, 255, 0.08);
	border-radius: var(--r3);
	padding: 32px 28px;
	display: flex;
	flex-direction: column;
	gap: 14px;
	transition: background 0.22s var(--ease), border-color 0.22s var(--ease), transform 0.22s var(--ease);
}

.is-seo-services-page .why-card:hover {
	background: rgba(255, 255, 255, 0.07);
	border-color: rgba(240, 98, 12, 0.3);
	transform: translateY(-3px);
}

.is-seo-services-page .why-icon {
	width: 48px;
	height: 48px;
	border-radius: var(--r2);
	background: rgba(240, 98, 12, 0.12);
	border: 1px solid rgba(240, 98, 12, 0.2);
	display: flex;
	align-items: center;
	justify-content: center;
	color: var(--fire);
}

.is-seo-services-page .why-card h3 {
	font-family: var(--ff-head);
	font-size: 1.0625rem;
	font-weight: 700;
	color: var(--chalk);
	margin: 0;
	line-height: 1.3;
}

.is-seo-services-page .why-card p {
	font-family: var(--ff-body);
	font-size: 0.9rem;
	color: rgba(255, 255, 255, 0.6);
	margin: 0;
	line-height: 1.7;
}

/* =================================================================
   PROCESS STEPS
================================================================== */

.is-seo-services-page .process-steps {
	display: grid;
	grid-template-columns: repeat(4, 1fr);
	gap: 32px;
	list-style: none;
	margin: 0;
	padding: 0;
	counter-reset: none;
}

.is-seo-services-page .process-step {
	display: flex;
	flex-direction: column;
	gap: 16px;
	position: relative;
}

/* Connecting line between steps */
.is-seo-services-page .process-step:not(:last-child)::after {
	content: '';
	position: absolute;
	top: 22px;
	right: -16px;
	width: 32px;
	height: 1px;
	background: var(--line2);
}

.is-seo-services-page .step-num {
	font-family: var(--ff-head);
	font-size: 3.5rem;
	font-weight: 900;
	color: var(--fire);
	opacity: 0.15;
	line-height: 1;
	letter-spacing: -0.04em;
	display: block;
}

.is-seo-services-page .step-content h3 {
	font-family: var(--ff-head);
	font-size: 1.0625rem;
	font-weight: 700;
	color: var(--ink);
	margin: 0 0 8px;
}

.is-seo-services-page .step-content p {
	font-family: var(--ff-body);
	font-size: 0.9rem;
	color: var(--text2);
	margin: 0;
	line-height: 1.65;
}

/* =================================================================
   INDUSTRIES SERVED
================================================================== */

.is-seo-services-page .industries-grid {
	display: grid;
	grid-template-columns: repeat(6, 1fr);
	gap: 20px;
	margin-bottom: 36px;
}

.is-seo-services-page .industry-item {
	display: flex;
	flex-direction: column;
	align-items: center;
	gap: 12px;
	padding: 28px 16px;
	background: var(--chalk);
	border: 1px solid var(--line);
	border-radius: var(--r2);
	text-align: center;
	transition: box-shadow 0.22s var(--ease), border-color 0.22s var(--ease), transform 0.22s var(--ease);
}

.is-seo-services-page .industry-item:hover {
	box-shadow: var(--shadow);
	border-color: rgba(240, 98, 12, 0.25);
	transform: translateY(-3px);
}

.is-seo-services-page .industry-icon {
	width: 54px;
	height: 54px;
	border-radius: var(--r2);
	background: rgba(240, 98, 12, 0.07);
	border: 1px solid rgba(240, 98, 12, 0.15);
	display: flex;
	align-items: center;
	justify-content: center;
	color: var(--fire);
}

.is-seo-services-page .industry-item span {
	font-family: var(--ff-head);
	font-size: 0.875rem;
	font-weight: 600;
	color: var(--ink);
	line-height: 1.35;
}

.is-seo-services-page .industries-cta {
	text-align: center;
}

.is-seo-services-page .industries-cta-link {
	font-family: var(--ff-head);
	font-size: 1rem;
	font-weight: 600;
	color: var(--fire);
	text-decoration: none;
	display: inline-flex;
	align-items: center;
	gap: 6px;
	transition: gap 0.18s var(--ease), color 0.18s var(--ease);
}

.is-seo-services-page .industries-cta-link:hover,
.is-seo-services-page .industries-cta-link:focus-visible {
	color: var(--fire2);
	gap: 10px;
}

/* =================================================================
   METRICS / SOCIAL PROOF
================================================================== */

.is-seo-services-page .metrics-grid {
	display: grid;
	grid-template-columns: repeat(3, 1fr);
	gap: 32px;
}

.is-seo-services-page .metric-card {
	text-align: center;
	padding: 48px 32px;
	border: 1px solid rgba(255, 255, 255, 0.08);
	border-radius: var(--r3);
	background: rgba(255, 255, 255, 0.03);
	transition: background 0.22s var(--ease), border-color 0.22s var(--ease);
}

.is-seo-services-page .metric-card:hover {
	background: rgba(255, 255, 255, 0.06);
	border-color: rgba(240, 98, 12, 0.3);
}

.is-seo-services-page .metric-num {
	display: block;
	font-family: var(--ff-head);
	font-size: clamp(2.8rem, 5vw, 4rem);
	font-weight: 900;
	color: var(--fire);
	line-height: 1;
	margin-bottom: 16px;
	letter-spacing: -0.03em;
}

.is-seo-services-page .metric-desc {
	font-family: var(--ff-body);
	font-size: 0.9375rem;
	color: rgba(255, 255, 255, 0.58);
	line-height: 1.65;
	margin: 0;
	max-width: 240px;
	margin-inline: auto;
}

/* =================================================================
   FAQ ACCORDION
================================================================== */

.is-seo-services-page .faq-list {
	max-width: 780px;
	margin: 0 auto;
	display: flex;
	flex-direction: column;
	gap: 0;
}

.is-seo-services-page .faq-item {
	border-bottom: 1px solid var(--line2);
}

.is-seo-services-page .faq-item:first-child {
	border-top: 1px solid var(--line2);
}

.is-seo-services-page .faq-question {
	width: 100%;
	background: transparent;
	border: none;
	padding: 22px 0;
	display: flex;
	align-items: center;
	justify-content: space-between;
	gap: 20px;
	text-align: left;
	cursor: pointer;
	font-family: var(--ff-head);
	font-size: 1.0625rem;
	font-weight: 600;
	color: var(--ink);
	line-height: 1.4;
	transition: color 0.18s var(--ease);
}

.is-seo-services-page .faq-question:hover,
.is-seo-services-page .faq-question:focus-visible {
	color: var(--fire);
	outline: none;
}

.is-seo-services-page .faq-icon {
	font-size: 1.375rem;
	font-weight: 400;
	line-height: 1;
	color: var(--fire);
	flex-shrink: 0;
	transition: transform 0.22s var(--ease);
	width: 24px;
	text-align: center;
}

.is-seo-services-page .faq-question[aria-expanded="true"] .faq-icon {
	transform: rotate(45deg);
}

.is-seo-services-page .faq-answer {
	overflow: hidden;
	max-height: 0;
	transition: max-height 0.36s var(--ease);
}

.is-seo-services-page .faq-answer[hidden] {
	display: block; /* Override browser hidden so JS can control max-height */
	visibility: hidden;
	max-height: 0;
	pointer-events: none;
}

.is-seo-services-page .faq-answer:not([hidden]) {
	visibility: visible;
	pointer-events: auto;
}

.is-seo-services-page .faq-answer p {
	font-family: var(--ff-body);
	font-size: 0.9375rem;
	color: var(--text);
	line-height: 1.75;
	padding: 0 0 22px;
	margin: 0;
}

/* =================================================================
   FINAL CTA STRIP
================================================================== */

.is-seo-services-page .cta-strip {
	background: var(--fire);
	position: relative;
	overflow: hidden;
}

/* Ghost watermark text */
.is-seo-services-page .cta-watermark {
	position: absolute;
	right: -20px;
	top: 50%;
	transform: translateY(-50%);
	font-family: var(--ff-head);
	font-size: clamp(5rem, 15vw, 11rem);
	font-weight: 900;
	color: rgba(255, 255, 255, 0.08);
	letter-spacing: -0.04em;
	line-height: 1;
	pointer-events: none;
	user-select: none;
}

.is-seo-services-page .cta-inner {
	position: relative;
	z-index: 1;
	display: flex;
	align-items: center;
	justify-content: space-between;
	gap: 40px;
}

.is-seo-services-page .cta-text h2 {
	font-family: var(--ff-head);
	font-size: clamp(1.75rem, 3.5vw, 2.75rem);
	font-weight: 800;
	color: var(--chalk);
	margin: 0 0 10px;
	letter-spacing: -0.025em;
	line-height: 1.15;
}

.is-seo-services-page .cta-text p {
	font-family: var(--ff-body);
	font-size: 1.0625rem;
	color: rgba(255, 255, 255, 0.82);
	margin: 0;
}

.is-seo-services-page .cta-actions {
	display: flex;
	flex-wrap: wrap;
	gap: 14px;
	align-items: center;
	flex-shrink: 0;
}

/* White solid button (for fire bg) */
.is-seo-services-page .btn-white {
	display: inline-flex;
	align-items: center;
	gap: 8px;
	padding: 14px 28px;
	background: var(--chalk);
	color: var(--fire);
	border: 2px solid var(--chalk);
	border-radius: var(--r2);
	font-family: var(--ff-head);
	font-size: 0.9375rem;
	font-weight: 700;
	text-decoration: none;
	transition: background 0.22s var(--ease), color 0.22s var(--ease), transform 0.18s var(--ease);
}

.is-seo-services-page .btn-white:hover,
.is-seo-services-page .btn-white:focus-visible {
	background: rgba(255, 255, 255, 0.9);
	transform: translateY(-2px);
}

/* btn-out overridden for fire bg */
.is-seo-services-page .cta-strip .btn-out {
	color: var(--chalk);
	border-color: rgba(255, 255, 255, 0.55);
}

.is-seo-services-page .cta-strip .btn-out:hover,
.is-seo-services-page .cta-strip .btn-out:focus-visible {
	background: rgba(255, 255, 255, 0.12);
	border-color: var(--chalk);
}

/* =================================================================
   SCREEN READER ONLY UTILITY
================================================================== */

.sr-only {
	position: absolute;
	width: 1px;
	height: 1px;
	padding: 0;
	margin: -1px;
	overflow: hidden;
	clip: rect(0, 0, 0, 0);
	white-space: nowrap;
	border: 0;
}

/* =================================================================
   RESPONSIVE — 960px: hero 1-col, hide panel
================================================================== */

@media (max-width: 960px) {

	.is-seo-services-page .hero-inner {
		grid-template-columns: 1fr;
		gap: 0;
	}

	.is-seo-services-page .hero-right {
		display: none;
	}

	.is-seo-services-page .hero-h1 {
		font-size: clamp(2rem, 6vw, 2.75rem);
	}

	.is-seo-services-page .services-grid {
		grid-template-columns: repeat(2, 1fr);
	}

	.is-seo-services-page .why-grid {
		grid-template-columns: repeat(2, 1fr);
	}

	.is-seo-services-page .process-steps {
		grid-template-columns: repeat(2, 1fr);
		gap: 24px;
	}

	.is-seo-services-page .process-step::after {
		display: none;
	}

	.is-seo-services-page .industries-grid {
		grid-template-columns: repeat(3, 1fr);
	}

	.is-seo-services-page .metrics-grid {
		grid-template-columns: 1fr;
		max-width: 440px;
		margin: 0 auto;
	}

	.is-seo-services-page .cta-inner {
		flex-direction: column;
		text-align: center;
	}

	.is-seo-services-page .cta-actions {
		justify-content: center;
	}
}

/* =================================================================
   RESPONSIVE — 768px: services grid 2-col
================================================================== */

@media (max-width: 768px) {

	.is-seo-services-page .services-grid {
		grid-template-columns: repeat(2, 1fr);
	}

	.is-seo-services-page .why-grid {
		grid-template-columns: 1fr;
		max-width: 480px;
		margin: 0 auto;
	}

	.is-seo-services-page .industries-grid {
		grid-template-columns: repeat(2, 1fr);
	}

	.is-seo-services-page .hero-stats {
		grid-template-columns: 1fr;
		gap: 18px;
		width: 100%;
	}

	.is-seo-services-page .hero-stat {
		border-right: none;
		padding-right: 0;
		margin-right: 0;
		border-bottom: 1px solid rgba(255, 255, 255, 0.1);
		padding-bottom: 18px;
	}

	.is-seo-services-page .hero-stat:last-child {
		border-bottom: none;
		padding-bottom: 0;
	}

	.is-seo-services-page .process-steps {
		grid-template-columns: 1fr;
	}
}

/* =================================================================
   RESPONSIVE — 520px: services grid 1-col
================================================================== */

@media (max-width: 520px) {

	.is-seo-services-page .services-grid {
		grid-template-columns: 1fr;
	}

	.is-seo-services-page .industries-grid {
		grid-template-columns: repeat(2, 1fr);
	}

	.is-seo-services-page .hero-actions {
		flex-direction: column;
		align-items: flex-start;
	}

	.is-seo-services-page .btn-fire,
	.is-seo-services-page .btn-ghost {
		width: 100%;
		justify-content: center;
	}

	.is-seo-services-page .cta-actions {
		flex-direction: column;
		width: 100%;
	}

	.is-seo-services-page .btn-white,
	.is-seo-services-page .cta-strip .btn-out {
		width: 100%;
		justify-content: center;
	}

	.is-seo-services-page .faq-question {
		font-size: 0.9375rem;
	}

	.is-seo-services-page .metric-card {
		padding: 36px 24px;
	}
}